Global "Urban" CSR

LET’S SHOW “URBAN” AMERICA WE CARE

NISSAN cube In The City PROGRAM 
A NISSAN Blue Citizenship  Partnership

Our Globally “Driven” Contribution to Society.

All charitable cars will be painted the same and have the

NISSAN Blue Citizenship logo along with the name of the charity….  On each car our motto: 

“At NISSAN the word “Value” has many meanings”…. 

NISSAN THIS WILL GENERATE   “GOOD WILL”  & WHEN THESE “CHARITABLE WHEELS ARE IN MOTION” IT’S A FORM OF ADVERTISING   THIS CONNECTS TO THE CSR PHILOSOPHY 2010…..
MORE CARS SOLD…..MORE PROFITS…..,MORE JOBS CREATED….
By doing this in a “large” scale…. The impact is magnified!!!!

”GET IT”  IT’S ALL ABOUT MAKING EVERY CHARITABLE DOLLAR COUNT AND IT'S ABOUT SHOWING THE WORLD "WE CARE" A TRUE WIN~WIN !!!

Understanding different needs for different regions locally they will decide “who” which charities gets the cars.   We need to "Make a Splash" so the initial "rollout" will be BIG!!! A Global Press Release with a photo of all the cars in the Factory painted and ready to go. Lots of Japanese auto workers smiling and waving in the photo.  Lets get some media!!! then the cars will be "shipped out" .... when they arrive more local media as we give the keys to the charities.....WOW!!!
5 London 5 Paris 5 New York City  5 Tokyo 5 Los Angeles 2 Baltimore  2 Boston 2 Chicago 2 San Diego 2 San Francisco 2 Oakland 2 in Nashville 2 Philadelphia. (and other international cities..TBA)  These Global Ambassadors of “Good Citizenship” will be lent to charities for 1 year at a time (renewable for up to 3 years) and will be used to deliver meals, transport the elderly, or assist in a positive way for society.   Charitable organizations will apply for use of the car.  They will be responsible for insurance and gas etc 

Worldwide let’s make that “identifiable” cube a symbol of serving the “Greater Good.

This “thought” was inspired by those working for NISSAN in Canada.  After reading their web site I knew we could “tweak” their spirit of giving to society and make it global...  Thanks Canada

Have A Great Week!!!             Sharyn

Love Cars~Love People~Love the Planet